Psychological & Social Aspects
Social psychology is the scientific study of how people's thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others. In this definition, scientific refers to the empirical method of investigation. Social psychologists typically explain human behavior as a result of the interaction of mental states and immediate social situations. Social cognition is a growing area of social psychology that studies how people perceive, think about, and remember information about others. Much research rests on the assertion that people think about the other people differently from non-social targets.